Picci is a Florentine company and leader in Italy in the production of childcare articles for the age range of 0-2 years. Pressme manages the brand’s online communication through a combined action of social media marketing and digital PR which includes social network content management, and collaboration with bloggers and influencers.
Pressme is also the innovator behind Picci’s blog, the Picciblog, which has become a point of reference for mothers and bloggers alike, as well as a key tool for allowing the brand to speak.